Swydo takes data from a number of Data Providers like Google Ads, Google Analytics, Microsoft Ads, Facebook, and more. But sometimes you just want to show a KPI which is not based on a Data Provider, or you need to show your own data, as markups inside the cost or any other detailed number!

Well, we call this a Manual KPI, basically your own custom KPI.

The Manual KPI is just a number you enter yourself in the Report. And since KPI's do have not only the number but also the Target and the direction of the Target, you need to enter those as well.

Here is where you find the Manual KPI:

1. Click on Insert, and the last option will be Manual KPI, so you select that one.

2. Once you are there, you can add all the data you want to show.

And always remember, if you get to have any questions you can always contact our customer service team.