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Klaviyo

What is Klaviyo and how to connect it to Swydo

Updated over a month ago

What is Klaviyo?

Klaviyo is an email marketing which is focused on eCommerce. Klaviyo allows e-commerce marketers to communicate more effectively with their customers based on their website behavior and their buying history.

It also offers integrations with some of the most popular e-commerce platforms, such as Shopify, BigCommerce, and Woocommerce.

In Klaviyo campaign is a one-time email or SMS sent to a pre-determined list or segment scheduled to be sent at a fixed point. A few examples of campaigns are sales promotions, educational blog content, or new product launches.

Which metrics does Klaviyo report on?

  • Campaign metrics

  • SMS and Emal metrics

  • Trends metrics

  • Following metrics

Check out the Klaviyo report here: PDF & Online report

How to connect your Klaviyo account?

You can connect Klaviyo directly to your client's page.

After selecting Klaviyo, you must enter a private API key from Klaviyo. You can find the key by following this help article.

Make sure, when creating your Klaviyo API key, that you either select the option to provide "Full access for every API scope", or give full access to the following scopes:

  • Accounts

  • Campaigns

  • Events

  • Flows

  • Metrics

Once you have created your private API key, use that in Swydo:

That's it! After doing this, you can create a report or enter an existing one and add the different widgets and KPIs from Klaviyo.


Do you need help after reading this article?
Please explore our help center further or reach out to our support team through the bubble chat or at support@swydo.com. You can also schedule a demo to get an answer to all your questions

Happy reporting,
The Swydo team

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