We understand how important it is for you to find the metrics we have available for the integrations we work with; please find a list of metrics for GA4 available in Swydo.

Session conversion rate

1-day active users

28-day active users

7-day active users

Ad Format

Ad source

Ad unit

Ad unit exposure

Add to carts

ARPPU

ARPU

Average engagement time

Average purchase revenue

Avg. purchase revenue per user

Bounce rate

Campaign ID

Campaign Name

Cart to view rate

Character

Checkouts

Content group

Content type

Conv.

Crash affected users

Crash-free users rate

Day Index

Default channel grouping

Ecommerce purchases

Engaged sessions

Engaged Sessions Per User

Engagement duration / session

Engagement rate

Event count

Event count per user

Event Google Ads keyword text

Event name

Event value

Events per session

File extension

File name

First time purchasers

First user manual ad content

First user manual term

First user source / medium

First user source platform

First-time purchaser conversion rate

First-time purchasers per new user

Full page URL

Google Ads account name

Google Ads ad group ID

Google Ads ad group name

Google Ads ad network type

Google Ads ad network type

Google Ads creative ID

Google Ads query

Hostname

Interests

Is conversion event

Item brand

Item category

Item category 2

Item category 3

Item category 4

Item category 5

Item Id

Item list click through rate

Item list clicks

Item list ID

Item list name

Item list views

Item name

Item promotion click through rate

Item promotion clicks

Item promotion creative name

Item promotion ID

Item promotion name

Item promotion views

Item purchase quantity

Item revenue

Item views

Link

Link classes

Link domain

Manual ad content

Manual term

Medium

Method

New users

New/Established

Nth month

Nth week

Operating system with version

Order coupon

Outbound

Page location

Page path

Page path + query string

Page path and screen class

Page referrer

Page Title

Page title and screen class

Page title and screen name

Pageviews per session

Percent scrolled

Publisher ad clicks

Publisher ad impressions

Purchase revenue

Purchase-to-view rate

Purchaser conversion rate

Returning Users

Search term

Sessions

Sessions per User

Source

Source / medium

Source platform

Total ad revenue

Total purchasers

Total revenue

Total users

Traffic origin

Transaction ID

Transactions

Transactions per purchaser

Unified page path screen

User acquired campaign traffic origin

User conversion rate

User engagement duration

User Google Ads keyword text

User Google Ads query

User source

Users

Video

Video provider

Views

Views Per User

Visible

First session date

First user campaign

First user default channel grouping

First user Google Ads ad group name

First User Google Ads ad network type

User acquired Google Ads ad network type

User medium

App Version

Browser

Device category

Device Model

Mobile Device Branding

Mobile Device Marketing Name

Mobile Device Model

Operating system

Operating System Version

Platform

Platform / device category

Screen Resolution

Stream

Last click session traffic origin

Session campaign

Session default channel grouping

Session Google Ads account name

Session Google Ads ad group

Session Google Ads ad network type

Session Google Ads ad network type

Session Google Ads keyword text

Session Google Ads query

Session manual ad content

Session manual term

Session medium

Session source

Session source / medium

Session source platform

Day

Day of the Month

Day of the week

Hour of the day

Month

Month of the year

Week

Week of the year

Year

Age

Audience

City

Country / territory

Gender

Landing page path

Language

Language code

Region

Signed in with user ID

We hope this helps you out. If there is a metric you are interested in that we do not offer, please feel free to reach us through our customer service chat and make a request for it.

WHAT'S NEXT

How to: Create a GA4 widget

How to: Add a GA4 data source

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