How to connect: TikTok Ads
How to connect Tiktok Ads and which metrics are available
Andrea avatar
Written by Andrea
Updated over a week ago

Tiktok is one of the most popular platforms at the moment and we know how important is for you to advertise your content through Tiktok.

In this article, you will learn how to connect Tiktok to your Swydo account and what are the metrics available for this platform!

How to connect Tiktok Ads to Swydo:

Connect Tiktok directly to your client's page by clicking the "add data source" button on the right side of the page:

Look for the Tiktok Ads application on the right side and click on the "Connect new account" button:

After doing this, you can add widgets and KPIs from the data source you connected to your report.

Tiktok Ads Overview:

Tiktok is now one of the most popular social platforms in the world, with over 1 billion users. This social platform is now key to promoting your products and services.

Please check below what the Tiktok Ads integration will include:

Ads Analysis

Audience Analysis

  • Ad group Performace

  • Ad Performace

  • Campaign Performance

  • Clicks

  • Conv.

  • Conv. CVR by day

  • Conv. by Ad Group

  • Cost

  • CPA

  • CPA by Ad group

  • CPC

  • CPM

  • CTR

  • CVR

  • Historical Performance

  • Impressions

  • Impressions and Clicks by Day

  • Results

  • Clicks by age and gender

  • Clicks by Country

  • Clicks by Platform


  • In-App Events

  • SK Ad network (ios14)

  • Onsite Events

  • Page Events

What will be not available yet:

  • Dynamic Showcase Ads

  • Reservation Ads

  • Playable Ads

  • Metrics on behavior/interests

TikTok Report Template

As of July 26th, 2022, all Swydo accounts will contain two new report templates that include TikTok widgets and KPIs.

  • Tiktok Ads Template

  • Social Media Template (combined platforms)

Let us know if we are missing an important metric, all your feedback is welcome!

You can write to

Ready to try Swydo?

Did this answer your question?