How to connect: TikTok Ads

How to connect Tiktok Ads and which metrics are available

Andrea avatar
Written by Andrea
Updated over a week ago

TikTok is one of the most popular platforms at the moment, and we know how important it is for you to advertise your content through Tiktok.

In this article, you will learn how to connect Tiktok to your Swydo account and what are the metrics available for this platform!

How to connect Tiktok Ads to Swydo:

Connect Tiktok directly to your client's page by clicking the "add data source" button on the right side of the page:

Look for the Tiktok Ads application on the right side and click on the "Connect new account" button:

After doing this, you can add widgets and KPIs from the data source you connected to your report.

TikTok Ads Overview:

TikTok is now one of the most popular social platforms in the world, with over 1 billion users. This social platform is now key to promoting your products and services.

Please check below what the Tiktok Ads integration will include:

Ads Analysis

Audience Analysis

  • Ad group Performace

  • Ad Performace

  • Campaign Performance

  • Clicks

  • Conv.

  • Conv. CVR by day

  • Conv. by Ad Group

  • Cost

  • CPA

  • CPA by Ad group

  • CPC

  • CPM

  • CTR

  • CVR

  • Historical Performance

  • Impressions

  • Impressions and Clicks by Day

  • Results

  • Clicks by age and gender

  • Clicks by Country

  • Clicks by Platform


  • In-App Events

  • SK Ad network (ios14)

  • Onsite Events

  • Page Events

What will not be available yet:

  • Dynamic Showcase Ads

  • Reservation Ads

  • Playable Ads

  • Metrics on behavior/interests

TikTok Report Template

  • Tiktok Ads Template

  • Social Media Template (combined platforms)

Do you need help after reading this article?
Please explore our help center further or reach out to our support team through the bubble chat or at You can also schedule a demo to get an answer to all your questions.

Happy reporting,
The Swydo team

Did this answer your question?