When creating a campaign, the goal is to have a high number of conversions. Below a list of all the conversions that you can add to your report and measure your Snapchat Success:
Achievement unlocked
Ad click
Ad view
Add billing
Add to cart
Add to wishlist
Apps open
Complete tutorial
Conversion rate
Conversion share
Credit spent
Invites sent
Level completes
List view
Logins
Pageviews
Purchases
Purchases value
Save
Searches
Sign-ups
Start checkout
Store visits
Subscribe
Trial starts
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