In this article, you will learn which KPIs are available to add to your Swydo Report. If you want to create a widget (graph, table, or chart), you can learn about the available combinations in this article.
After selecting the right data source to add the Hubspot data in your report, you will get the option to select "custom report widget". Select that option to see which KPIs are available.
We have several KPIs available from several categories. Below the categories with the corresponding KPIs.
Each category contains a link to the Hubspot Knowledge base that contains the definition of each KPI.
Click through per from view
Form views
Non-contact submissions
Submissions
Submission per click-through
Submission perform view
Visible
Contact to customer rate
CTA views
Customers
Marketing qualified leads
Meta
New visitors session rate
Opportunities
Pageviews without exits
Returning visits
Sales qualified leads
Sessions
Standard Views
Time per page View
Time per session
Views
Visitors
Entrances
Exits
Exits per pageview
Page bounce rate
Page bounces
Desktop
Direct traffic
Others
Bounce rate
Bounces
Contacts
Contacts per pageview
Leads
Leads per view
Pages/sessions
Session to contact rate
Subscribers
Couldn't find a KPI you are looking for? Please reach out to the Support team so we can re-check the API or request it.
What's Next:
How to connect your Hubspot data source?