Hubspot is a customer relationship management platform that helps businesses grow better. It offers a wide range of tools and services designed to help businesses with their marketing, sales, and customer service strategies.
One of the key features of Hubspot is its marketing tools. With Hubspot, you can create beautiful and effective marketing campaigns, track your website traffic and leads, and analyze your marketing efforts in real time.
This article will teach you which KPIs are available to add to your Swydo Report. If you want to create a widget (graph, table, or chart), you can learn about the available combinations in this article.
Connect your Hubspot account
Go to your client, and on the Data Source tab, connect your account:
After doing this, create a new report from scratch or use one of our templates. You can learn more here: How to create a report
Which Metrics from Hubspot can you find?
Below the categories with the corresponding KPIs.
Each category contains a link to the Hubspot Knowledge base that contains the definition of each KPI.
Click through per from view
Form views
Non-contact submissions
Submissions
Submission per click-through
Submission perform view
Visible
Contact to customer rate
CTA views
Customers
Marketing qualified leads
Meta
New visitors session rate
Opportunities
Pageviews without exits
Returning visits
Sales qualified leads
Sessions
Standard Views
Time per page View
Time per session
Views
Visitors
Entrances
Exits
Exits per pageview
Page bounce rate
Page bounces
Desktop
Direct traffic
Others
Bounce rate
Bounces
Contacts
Contacts per pageview
Leads
Leads per view
Pages/sessions
Session to contact rate
Subscribers
Couldn't find a KPI you are looking for? Please reach out to the Support team so we can re-check the API or request it.
Do you need help after reading this article?
Please explore our help center further or reach out to our support team through the bubble chat or at support@swydo.com. You can also schedule a demo to get an answer to all your questions.
Happy reporting,
- The Swydo team